The Profitability Dashboard is the revamped Titan Tools dashboard that displays profitability metrics and a better indication of the statistics and health of your Amazon business. The new Dashboard will show you the new widgets that contains relevant information in relation to your product depending on the dates selected. Clicking the widget will also reflect relevant data on the table based on the date range on that widget.
Date Range Selector
The Date Range selector for the new dashboard displays 4 date ranges per selection. This allows the member to decide which date range they want to show on the widget and table.
The new date ranges are as follows:
Today / Yesterday / This month / Last month
Today / Yesterday / 7 days / 14 days / 30 days
This week / Last week / 2 weeks ago / 3 weeks ago
This month / Last month / 2 months ago / 3 months ago
Today / Yesterday / 2 days ago / 3 days ago
Today / Yesterday / 7 days ago / 8 days ago
This month / Last month / This year / Last year
Apart from the date range options above, members are also allowed to select their custom range which lets them select only one range. Custom date range has the ability to remove the last 2 days, which when enabled, the start data also adjusts to 2 days prior the selected custom range.
Widgets
Meanwhile, the widgets are dependent on the date range that was selected on the date range selector. They will reflect the relevant data of the product which contains, Sales, Orders/Units, CVR, Advertising Cost, Tacos %, CM% and CM%.
However for the custom range selection, since members are only allowed to select one date range from the date picker, the widgets display 3 more date ranges prior to the selected custom range – this follows the number of days that were selected in the custom range.
For example, the selected custom range is March 24 - 26, which is 3 days. The data for this range will be displayed on the first widget, while the three other widgets will display a 3-day range prior to March 24 - 26 – which are March 21 - 23, March 18 - 20, and March 15 - 17.
Lastly for the widgets, clicking on the More button at the bottom of each widget also shows a more details data for a date range’s metrics.
Products Table
As mentioned above, the data for the products on the table reflects the data for the currently selected date range. The table also reflects whatever widget you selected – for example, the widget for Yesterday’s date range has been selected, then the table will show relevant data from Yesterday.
Note: The table is default sorted by Sales, highest to lowest.
Products Table Actions
More actions
Allows the member to change the display on the table by changing its grouping to either Grouped by Parent, ASIN, or Brand.
Also allows the member to manage their brands via the Manage Brands option, wherein they can import, star, edit, or archive their brands.
Lastly for the More Actions, members may also export the data on their table by clicking on the Export as XLSX button.
Columns
This button allows the members to customize the columns that will be displayed or hidden on the table
More Details
This is an additional column on the right most of the table, and functions the same way as the More Info in the widget, but for this it will show the data related to the specific ASIN for the date range selected